2024 Salary Data

Market Research Analysts and Marketing Specialists Salary in Santa Maria-Santa Barbara, CA

Market Research Analysts and Marketing Specialistss in Santa Maria-Santa Barbara, CA earn a median salary of $78,140 per year, which is 1.5% higher than the national median.

Median Salary

$78,140

1.5%vs national

Entry Level

$46,030

10th percentile

Experienced

$143,690

90th percentile

Employed

970

in Santa Maria-Santa Barbara, CA

Salary Distribution

Shows salary range from entry-level (10th percentile) to top earners (90th percentile)

How Much Do Market Research Analysts and Marketing Specialistss Make in Santa Maria-Santa Barbara, CA?

According to the Bureau of Labor Statistics, Market Research Analysts and Marketing Specialistss in the Santa Maria-Santa Barbara, CA metropolitan area earn a median annual salary of $78,140. The salary range varies significantly based on experience, with entry-level positions starting around $46,030 and experienced professionals earning up to $143,690 or more.

Entry Level

0-2 years experience

$46,030 - $58,270

Mid Career

2-8 years experience

$58,270 - $105,160

Senior Level

8+ years experience

$105,160 - $143,690

Santa Maria-Santa Barbara, CA vs National Average

Santa Maria-Santa Barbara, CA$78,140
National Average$76,950

Market Research Analysts and Marketing Specialistss in Santa Maria-Santa Barbara, CA earn 1.5% more than the national median of $76,950.

Quick Facts

Occupation
Market Research Analysts and Marketing Specialists
SOC Code
131161
Location
Santa Maria-Santa Barbara, CA
Data Year
2024
Total Employed
970

Frequently Asked Questions

What is the average salary for a Market Research Analysts and Marketing Specialists in Santa Maria-Santa Barbara, CA?
The median annual salary for Market Research Analysts and Marketing Specialists in Santa Maria-Santa Barbara, CA is $78,140, according to Bureau of Labor Statistics data from 2024. This is 1.5% higher than the national median.
What is the starting salary for Market Research Analysts and Marketing Specialists in Santa Maria-Santa Barbara, CA?
Entry-level Market Research Analysts and Marketing Specialists positions in Santa Maria-Santa Barbara, CA typically start around $46,030 to $58,270 annually (10th to 25th percentile).
How much can experienced Market Research Analysts and Marketing Specialistss make in Santa Maria-Santa Barbara, CA?
Experienced Market Research Analysts and Marketing Specialistss in Santa Maria-Santa Barbara, CA can earn $105,160 to $143,690 annually (75th to 90th percentile).
How does Market Research Analysts and Marketing Specialists salary in Santa Maria-Santa Barbara, CA compare to the national average?
Market Research Analysts and Marketing Specialistss in Santa Maria-Santa Barbara, CA earn 1.5% more than the national median of $76,950.

Explore More