2024 Salary Data

Market Research Analysts and Marketing Specialists Salary in San Jose-Sunnyvale-Santa Clara, CA

Market Research Analysts and Marketing Specialistss in San Jose-Sunnyvale-Santa Clara, CA earn a median salary of $139,140 per year, which is 80.8% higher than the national median.

Median Salary

$139,140

80.8%vs national

Entry Level

$50,660

10th percentile

Experienced

$221,110

90th percentile

Employed

12,240

in San Jose-Sunnyvale-Santa Clara, CA

Salary Distribution

Shows salary range from entry-level (10th percentile) to top earners (90th percentile)

How Much Do Market Research Analysts and Marketing Specialistss Make in San Jose-Sunnyvale-Santa Clara, CA?

According to the Bureau of Labor Statistics, Market Research Analysts and Marketing Specialistss in the San Jose-Sunnyvale-Santa Clara, CA metropolitan area earn a median annual salary of $139,140. The salary range varies significantly based on experience, with entry-level positions starting around $50,660 and experienced professionals earning up to $221,110 or more.

Entry Level

0-2 years experience

$50,660 - $82,760

Mid Career

2-8 years experience

$82,760 - $201,980

Senior Level

8+ years experience

$201,980 - $221,110

San Jose-Sunnyvale-Santa Clara, CA vs National Average

San Jose-Sunnyvale-Santa Clara, CA$139,140
National Average$76,950

Market Research Analysts and Marketing Specialistss in San Jose-Sunnyvale-Santa Clara, CA earn 80.8% more than the national median of $76,950.

Quick Facts

Occupation
Market Research Analysts and Marketing Specialists
SOC Code
131161
Location
San Jose-Sunnyvale-Santa Clara, CA
Data Year
2024
Total Employed
12,240

Frequently Asked Questions

What is the average salary for a Market Research Analysts and Marketing Specialists in San Jose-Sunnyvale-Santa Clara, CA?
The median annual salary for Market Research Analysts and Marketing Specialists in San Jose-Sunnyvale-Santa Clara, CA is $139,140, according to Bureau of Labor Statistics data from 2024. This is 80.8% higher than the national median.
What is the starting salary for Market Research Analysts and Marketing Specialists in San Jose-Sunnyvale-Santa Clara, CA?
Entry-level Market Research Analysts and Marketing Specialists positions in San Jose-Sunnyvale-Santa Clara, CA typically start around $50,660 to $82,760 annually (10th to 25th percentile).
How much can experienced Market Research Analysts and Marketing Specialistss make in San Jose-Sunnyvale-Santa Clara, CA?
Experienced Market Research Analysts and Marketing Specialistss in San Jose-Sunnyvale-Santa Clara, CA can earn $201,980 to $221,110 annually (75th to 90th percentile).
How does Market Research Analysts and Marketing Specialists salary in San Jose-Sunnyvale-Santa Clara, CA compare to the national average?
Market Research Analysts and Marketing Specialistss in San Jose-Sunnyvale-Santa Clara, CA earn 80.8% more than the national median of $76,950.

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