2024 Salary Data

Market Research Analysts and Marketing Specialists Salary in Grand Rapids-Wyoming-Kentwood, MI

Market Research Analysts and Marketing Specialistss in Grand Rapids-Wyoming-Kentwood, MI earn a median salary of $63,510 per year, which is 17.5% lower than the national median.

Median Salary

$63,510

17.5%vs national

Entry Level

$38,880

10th percentile

Experienced

$104,360

90th percentile

Employed

3,090

in Grand Rapids-Wyoming-Kentwood, MI

Salary Distribution

Shows salary range from entry-level (10th percentile) to top earners (90th percentile)

How Much Do Market Research Analysts and Marketing Specialistss Make in Grand Rapids-Wyoming-Kentwood, MI?

According to the Bureau of Labor Statistics, Market Research Analysts and Marketing Specialistss in the Grand Rapids-Wyoming-Kentwood, MI metropolitan area earn a median annual salary of $63,510. The salary range varies significantly based on experience, with entry-level positions starting around $38,880 and experienced professionals earning up to $104,360 or more.

Entry Level

0-2 years experience

$38,880 - $48,440

Mid Career

2-8 years experience

$48,440 - $82,100

Senior Level

8+ years experience

$82,100 - $104,360

Grand Rapids-Wyoming-Kentwood, MI vs National Average

Grand Rapids-Wyoming-Kentwood, MI$63,510
National Average$76,950

Market Research Analysts and Marketing Specialistss in Grand Rapids-Wyoming-Kentwood, MI earn 17.5% less than the national median of $76,950.

Quick Facts

Occupation
Market Research Analysts and Marketing Specialists
SOC Code
131161
Location
Grand Rapids-Wyoming-Kentwood, MI
Data Year
2024
Total Employed
3,090

Frequently Asked Questions

What is the average salary for a Market Research Analysts and Marketing Specialists in Grand Rapids-Wyoming-Kentwood, MI?
The median annual salary for Market Research Analysts and Marketing Specialists in Grand Rapids-Wyoming-Kentwood, MI is $63,510, according to Bureau of Labor Statistics data from 2024. This is 17.5% lower than the national median.
What is the starting salary for Market Research Analysts and Marketing Specialists in Grand Rapids-Wyoming-Kentwood, MI?
Entry-level Market Research Analysts and Marketing Specialists positions in Grand Rapids-Wyoming-Kentwood, MI typically start around $38,880 to $48,440 annually (10th to 25th percentile).
How much can experienced Market Research Analysts and Marketing Specialistss make in Grand Rapids-Wyoming-Kentwood, MI?
Experienced Market Research Analysts and Marketing Specialistss in Grand Rapids-Wyoming-Kentwood, MI can earn $82,100 to $104,360 annually (75th to 90th percentile).
How does Market Research Analysts and Marketing Specialists salary in Grand Rapids-Wyoming-Kentwood, MI compare to the national average?
Market Research Analysts and Marketing Specialistss in Grand Rapids-Wyoming-Kentwood, MI earn 17.5% less than the national median of $76,950.

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