Market Research Analysts and Marketing Specialists Salary in California
Market Research Analysts and Marketing Specialistss in California earn a median salary of $92,770 per year, which is 20.6% higher than the national median.
Median Salary
$92,770
↑20.6%vs national
Entry Level
$47,980
10th percentile
Experienced
$178,140
90th percentile
Employed
108,460
in California
Salary Distribution
Shows salary range from entry-level (10th percentile) to top earners (90th percentile)
How Much Do Market Research Analysts and Marketing Specialistss Make in California?
According to the Bureau of Labor Statistics, Market Research Analysts and Marketing Specialistss in the California metropolitan area earn a median annual salary of $92,770. The salary range varies significantly based on experience, with entry-level positions starting around $47,980 and experienced professionals earning up to $178,140 or more.
Entry Level
0-2 years experience
$47,980 - $63,620
Mid Career
2-8 years experience
$63,620 - $134,680
Senior Level
8+ years experience
$134,680 - $178,140
California vs National Average
California$92,770
National Average$76,950
Market Research Analysts and Marketing Specialistss in California earn 20.6% more than the national median of $76,950.
Quick Facts
Occupation
Market Research Analysts and Marketing Specialists
What is the average salary for a Market Research Analysts and Marketing Specialists in California?
The median annual salary for Market Research Analysts and Marketing Specialists in California is $92,770, according to Bureau of Labor Statistics data from 2024. This is 20.6% higher than the national median.
What is the starting salary for Market Research Analysts and Marketing Specialists in California?
Entry-level Market Research Analysts and Marketing Specialists positions in California typically start around $47,980 to $63,620 annually (10th to 25th percentile).
How much can experienced Market Research Analysts and Marketing Specialistss make in California?
Experienced Market Research Analysts and Marketing Specialistss in California can earn $134,680 to $178,140 annually (75th to 90th percentile).
How does Market Research Analysts and Marketing Specialists salary in California compare to the national average?
Market Research Analysts and Marketing Specialistss in California earn 20.6% more than the national median of $76,950.